Not skiing? Get 15% off with the code YOUPI.

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We craft joy

At least that's what we wish you. Studio Luluche is a design studio based in Vevey, Switzerland. We design Luluche® play mats for to play with toy cars, which we manufacture in Treviso, Italy.
About us
The luluchons

Created by a dad for his boys

Studio Luluche was founded by Lucas, a 39-year-old web designer. Lucas has two boys, aged 7 and 5. As well as the most formidable wife (but let's keep that to ourselves). In January 2020, Lucas spends a few evenings designing a gift for his eldest son's birthday. The very first Luluche is born.

Seeing my children spend hours playing - imagining one story after another - and the great times we have, I realize that a Luluche is much more than a toy.

Lucas Von Mumpf

The spirit Luluche

The story of Luluche is the story of a gift designed specifically for and with a child in mind. It was the joy of playing with children (and adults too) and the pleasure of giving something truly special that gave birth to Luluche. This spirit is at the heart of our work.
Cool, I want one *
* Adults play under the supervision of a child
play mat with roads for diecast cars
Luluche, born in Vevey
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Studio Luluche ©
2026
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15%

Not skiing? Then enjoy a 15% discount with the code YOUPI.

* Valid on Luluche adventure canvases. Cannot be combined with other promotions.

Luluche no responsibility in the event of fog or winter weather in general. Even though, admittedly, it's a really cool season.

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