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A new logo!

Posted on 9 September 20208 February 2021 by Lucas

09
Sep

A brand new logo for Luluche and a small ® in addition. Because from now on, Luluche is a registered trademark.

I took advantage of the last few weeks to completely rethink the visual environment. A new logo and a new website. I like the simplicity of the logo and the light evocation of roads that you can see in the curves of the letters.

Color level I opted for black with a bright yellow as a complementary color. I think it will go well on all the supports, for example the sleeves that crimp the carpets.

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Models
- NEW
  
  Downtown Boogie ^MICRO
  CHF 24.00
  
  32 x 90 cm // A pocket size to travel with your Luluche anywhere. Discover Vevay, Indiana, a small town on the Ohio River. A unique playmat for toy cars.
  
  0.3 x 0.9 m // The pocket size to take everywhere in your bag.
  
  Downtown Boogie ^POCKET
  CHF 69.00
  
  1 x 1.2 m // A down town for a playmat to take with you everywhere. Sirens are whistling in the city center and some shady business is going on somewhere in an alley. Anything can happen in Boogie Town. A unique playmat for toy cars.
  
  1 x 1.2 m // The essentials of Boogie Town in a compact format.
  
  Downtown Boogie ^CLASSIC
  CHF 89.00
  
  1 x 2 m // Boogie Town's essentials for a size to fit any child's room. The sirens are whistling in the city center and some shady business is going on somewhere in the commercial area. Anything can happen in Boogie Town. A unique play mat for small toy cars.
  
  1 x 2 m // The classic format for all children's rooms.
  
  Downtown Boogie ^BIG!
  CHF 159.00
  
  2 x 2 m // With a decoration of 4m², it is a unique carpet in the world to play with the small cars. Shady business at the docks? Too quiet a suburb? Sirens whistling in the city center? Anything can happen in Boogie Town.
  
  2 x 2 m // The giant format, unique in the world, for a lot of fun.
  
  Major Tom ^CLASSIC
  CHF 89.00
  
  1.2 x 0.8 m // "Luluche 001 to Tower, permission to fly over the living room?" "Tower to Luluche 001, permission granted. You will put your socks away as you pass." "Luluche 001 to Control, copy that." Comes with 2 Majorette airplanes as gifts (metal, super quality, random models delivered)
  
  0.8 x 1.2 m // Possibly unique in the world. Comes with 2 planes.
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